Using Tech to Take Your Small Business to the Next Level

Using Tech to Take Your Small Business to the Next Level

Today, all your small business competitors are using technology to get ahead. Unless you’re keeping up with the current tech trends and relying on automation tools to save time and boost your bottom line, you will fall behind! But getting up to speed with the latest tech can be a challenge. Where do you even start? Fortunately, there are plenty of experienced professionals out there who can help establish a web presence for your business. Here’s how you can hire help for your web-based projects and stay ahead of your competitors!

Finding the Right Professionals

It’s not uncommon for small business owners to feel a little less than tech-savvy. But if you know how to hire the right help, this shouldn’t matter. After all, you have more important things to do than learn how to code a website or navigate the complicated mess of social media marketing. Leaving these web-based tasks to the professionals will free up your time to work on big picture projects that will help your business grow. But who exactly are you supposed to hire?

There are numerous professionals who can help you get your business established online. For example, you may need to hire a web designer and API developer to create or update your business website so that it works seamlessly and appears attractive to today’s consumers. Fortunately, you can find and hire API developers easily using online job boards. And if you need help running your website, the professionals at AWM can handle all your web-based needs.

While you’re at it, you may also want to hire a copywriter to fill your website with persuasive content and get started on an informative and compelling business blog. Need help with sales and marketing? Customer service? Online order processing? There are freelancers out there that specialize in all these areas!

Conducting Interviews and Background Checks

Once you know what kind of web-based help you need, your next task is picking the right professionals for the job. Make sure you interview your top candidates before making a commitment. Some candidates can sound great on paper, but the interview will tell you a lot more about what it will be like to work with them. CloudPeeps recommends asking questions about their level of experience, the tools they use for work, their results from past projects, and how they handle missed deadlines.

It’s also a good idea to conduct a background check on anyone you plan on hiring as an employee. Just make sure you follow the proper background check procedures required by the FCRA. For example, Complete Check explains that, in some states, you cannot run a criminal background check on an employee until you have made a conditional job offer. Make sure you’re clear on the rules and regulations of your state before you start compiling information about potential employees.

Managing Remote Teams

Hiring people to help you with your web-based projects will take a lot of weight off your shoulders, but you will still have to manage this new team of professionals. This can be particularly challenging if you hired people from all over the world. Thankfully, you have access to several tech tools that can help you manage your remote team and avoid common problems like miscommunication and scheduling issues. Communication tools like Slack, Zoom, and Google Hangouts are essential. On top of apps that allow seamless live messaging, you may also want to use project management software to assign tasks to specific workers, set deadlines, and otherwise manage and organize your team’s various projects.

Gaining access to in-demand tech skills is one of the best ways to keep your business moving forward. If you lack the expertise—or the time—to tackle your small business web-based projects yourself, don’t hesitate to hire help! The right professionals will help you keep up with the latest trends and ensure your business always stays one step ahead of your competitors.

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